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Audi RS Launch

The Fast And The Furious

Themed in "Advancing Driving Experiance by Generation of Motorsport Gene", Audi RS High Performance Vehicle Strategy Launch was held in the Shanghai Audi international Velodrome by FAW-VW Audi on 27 Oct 2012, the night before WEC Shanghai ended. The splendid outdoor double-deck structure was set up by SYMA successfully for the event in unbelievable tight schedule in two weeks , and whichrepresented the Speed of Audi, so as of China.

Massive aluminium sheet was utilized for the fascade of the structure, to create a consistent style as Audi 4S store. As Audi motor team used the ground floor as the build-up basement, the design here was characterized as automobile racing culture, simple and tough. the upper deck was endowed as the launch venue equipped with stage and sitting bleachers. To make out a movable LED big screen, the power generator and projector on track were set to move simultanuously while projecting onto a screen of Barrisol. It looks cool just fitting to the sport gene of Audi exactly. .

The strict calculation prior to construction, the solid on-site work, both resulted a stable and trustworthy building. No doubt, an outdoor structure like this is important and necessary for the brand for such a promotion. SYMA team got over the different difficulties under pressure of intensive schedule, finally delivered a perfect venue for the launch event.

The whole event was wonderful and attractive by inviting Allan McNish (Audi Champion driver), Jet Li and Keri Hilson, the popular super star to show at the venue. SYMA was proud to be part of this significant show, and wish all successful for our valued client.

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